What’s Going On With Flintstones Vitamins, Which Proudly Claims to Be “Pediatricians’ #1 Choice”?

Produced by the global pharmaceutical corporation Bayer, this brand actually contains a shocking barrage of interesting ingredients, to say the least.  These cartoon-backed vitamins our mothers gave us and some of us give our children contain some crazy stuff:

Aspartame: (Seriously? Why are we ok with this? Have you seen what this stuff does to rats?)

What business does a chemical like this have doing in a children’s vitamin? Aspartame is known to convert into highly toxic methanol and formaldehyde in the body. Further, aspartame has been shown to exhibit both neurotoxicity and carcinogenicity. It’s used because it’s supposed to be 200 times sweeter than sugar. thus providing an artificial sweetener for the vitamins. So, take some poison with your vitamins, kids.

Artificial Coloring Agents: (But not just for the reason you think).

Ok, come on. Even the fruit snacks I buy have natural fruit and no artificial coloring. These are supposed to be VITAMINS! We all know there are downsides to artificial coloring in food. But get this…There is indication that the neurotoxicity of artificial food coloring agents increases when combined with aspartame, making the combination of ingredients in Flintstones even more concerning.

Zinc Oxide:

Each serving of Flintstones Complete Chewable vitamins contain 12 mg of zinc oxide, which the manufacturer claims delivers 75% of the Daily Value to children 2  & 3 years of age. Um…what?? Zinc at that level when not chelated can be considered TOXIC.  It makes much more sense using a micronutrient supplement where each mineral is combined with specialized organic molecules so each nutrient can effectively cross the blood-brain barrier.

There aren’t many companies that chelate and organically bind their nutrients to provide them at clinical levels that are safe for children and adults. We recommend Hardy Nutritionals because of their supplements’ expanse of medical journal research publications on safety and effectiveness. Their founders have been making micronutrient supplements for over 20 years and have many researchers, scientists and doctors worldwide that tout their approach to patients.

Sorbitol:

Sorbitol is a synthetic sugar substitute which is classified as a sugar alcohol. It can be argued that it has no place in the human diet, much less in a child’s. The ingestion of higher amounts have been linked to gastrointestinal disturbances from abdominal pain to more serious conditions such as irritable bowel syndrome.  No wonder so many people born in the 80’s who ate Flinstones Vitamins have IBS now…just sayin’.

If these kinds of chemicals are so present in products marketed to and for children by mega-corporations like Bayer, we as informed parents have to ask ourselves what makes more sense.  Flashy cartoons with toxins?  Or chelated micronutrients with actual health benefits? Personally, I’d rather make sure my kids are taking nutrients that have third party studies behind them for effectiveness.  They should be actually ABSORBING the nutrients and getting the BENEFITS of the raws, not slowly poisoned.

If you buy Flinstones gummy vitamins for your kids, think again.

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